The majority of the web browsing sessions today begin with a search query and google my business free website and listing acts as a free catalyst for businesses to get online easily.
Google my Business free website and business listing have now become a very powerful local SEO tool because of the rising trend of voice queries and nearby searches.
Many businesses are still not aware of the local awareness and sales and opportunities they are missing because their business is yet to take advantage of this Google free service.
It is important to note that google my business is a free local SEO and online marketing platform that can boost the online presence of your business regardless of the size, location, or niche of the business.
In this post, I will show you some proven benefits of Google my Business free website and the importance of adding your business to the free google my business listing platform.
Before proceeding, let me explain the major concepts.
What is google my business free website?
Google My Business Free Website is an automatically generated, customizable, and mobile-friendly website that google website builder helps you create for your business using the information (Contact Details, Pictures, and Business Description) in your Google My Business Profile.
It serves as a simple online business brochure that represents your business online and provides basic information about your business to internet users.
What is google my business listing?
Google my business listing, popularly known as GMB listing refers to your Business Profile on Google’s free online marketing platform.
It is a very easy-to-use tool for business listing provided for free by Google to help you boost the online presence of your business and drive customers to your business via Google Search and Google Maps.
Below are the benefits of google my business free website and listing for your business;
GOOGLE MY BUSINESS WEBSITE AND LISTING IS FREE
Yes, this powerful local SEO and online marketing service the businesses use to reach and engage with their target market is absolutely free to use.
All you need to do is to visit the google my business log in page and login to your google account to add your business information.
IT BUILDS YOUR BRAND AUTHORITY
Brand authority means the level of trust earned by your business among your customers and other stakeholders like employees, and the level at which they perceive your brand as an industry expert when compared with your competitors. One of the major factors that influences brand authority are credible online presence and Google Reviews, Question & Answer, and Google posts call-to-action button helps generate the engagements that increase your brand’s online authority.
GOOGLE MY BUSINESS FREE WEBSITE AND LISTING MAKES YOUR BUSINESS INFORMATION AVAILABLE ONLINE
The google my business listing gives a free platform to share important information with a global audience.
The Information that can be made available to internet users via your google my business free website and google my business directory includes:
- Your business name.
- Your business address.
- Business phone number.
- Your website links.
- Your business category.
- Operating hours.
- Business Service Areas.
- Business Images.
- Product and services list.
YOU CAN PUBLISH FREE POSTS WITH CALL TO ACTION
Google my Business free website and listing has a mini-blogging section where you can publish short posts with a featured image, text, and a call-to-action button.
This makes it easy for you to publish updates about your business including making announcements about things like new products, discounts and giveaways, services, and your other offers.
IT BOOSTS BRAND AWARENESS AND INCREASES ENGAGEMENT
Engagement improves your relationship with customers.
Google my business can help boost awareness for your business and increase the way people interact with your business online through the Posts with Call-to-action, Reviews, maps, and question & answer features.
IT INCREASES YOUR CHANCE TO BE ON GOOGLE’S LOCAL PACK (GL 3-PACK)
On Google Maps, three of the most relevant and accurate results for searcher’s queries are usually displayed with bigger markers.
That is what the local pack is about.
The local pack popularly known as Google’s local 3-pack is a feature that simplifies searching by helping users find important locations and businesses as quickly as possible.
10 Google my business benefits for business
- It helps you gain the trust of both existing and potential clients
- It increases your website traffic and business deals
- It provides data to help you learn more about your business
- Makes it simpler for potential clients to contact you
- It helps market your brand identity to a more extensive demographic
- It takes out location barriers
- It helps you build more grounded associations with existing and potential clients
- It will help you in providing better client assistance
- Make it easy to research contenders and improve your business techniques
- It’s a platform for a free exhibition of your products and services
SETTING UP YOUR GOOGLE MY BUSINESS FREE WEBSITE AND LISTING
- Open your browser and visit business.google.com/create
- Enter your Gmail address and pass to sign in to Google My Business.
- Enter the name of your business
- Enter your business address and click the blue “Next” button.
- If your device allows Google to get your location, then you will see an option to position the Google Maps marker on your business location on a map. Business who doesn’t have physical address can also be listed, but you have to site the area you are operating in and serving your customers.
- Select the way you want your business to display on Google Maps.
- If your business operates from customers a physical office or address
- Enter the address and click the Next button.
- If your serves customers in more than one location, you can use the option to add other
- If you do delivery to your customers, you can click the “I deliver goods and services to my customers” option and then list the areas covered by your delivery service and then the next button.
- Start typing your business category in the category search space, you will see the category related to your business, select it and click the next button to continue.
- Enter your business phone number
- If you have a business website, enter the URL, then click the “Finish” button.
- If you don’t have a website, just select the create a free website option and Google Site builder will create a google my business free website for your business using the information you have provided in the previous steps
- You need to complete verification before your google my business free website can go live so select a verification option.
- Click the red“Verify now” button and follow the instruction to get the verification code.
- Enter the verification code and click Verify. If the verification is complete, you will be able to customize and add more information to your google my business free website.
- Step-by-step guide on how to Setup a Google My Business Listing and Get More Customers
- 15 HIGHLY EFFECTIVE WAYS TO PROMOTE YOUR BUSINESS
Google my business free website is one of the most powerful free online marketing platforms you can use to boost the online presence of your business without spending a dime.
Delay is not good at all, set up a GMB account and get your business list now.