Create a presence that will attract attention to you on LinkedIn.com
LinkedIn has been rapidly gaining popularity since its creation in 2002, and now more than ever, it is essential to use this environment to your advantage. Millions of recruiters use LinkedIn to find and evaluate candidates.
The right LinkedIn profile can help take your job search to the next level.
Ways to optimize your profile on LinkedIn.com for job search
Below are some helpful, practical tips on how to make your LinkedIn profile work for job search.
LinkedIn Jobs Tip 1: Turn Your Headline into Something Compelling
The title on LinkedIn.com is the section listed under your name in your profile.
The default LinkedIn title is your current position as a student or specialist.
You can make your title visible to recruiters by including keywords that emphasize your relevant professional skills.
Avoid soft skills and focus on the specific words that best characterize you as a professional. From there, choose aesthetically pleasing spacers to separate the terms, so you are left with a LinkedIn title that is visually pleasing, attractive, and practical.
LinkedIn Jobs Tip 2: Set up a unique link to your LinkedIn Profile
LinkedIn offers you a default URL for your public profile. Still, it is often long and pre-filled with random numbers and letters, which, included in other contact information in the resume, does not create a pleasant aesthetic.
I recommend setting up your URL to include your full name or a combination of your name and profession so that it matches the other contact information of your resume—for example, something like linkedin.com/in/johndeo or linkedin.com/in/JohnDoeProgrammer.
LinkedIn Jobs Tip 3: Use a clear and professional-looking headshot
Your photo should be a professional headshot or, if it is not available, a clear photo from the shoulder up, which will allow employers to quickly identify you, who may want to familiarize themselves with your profile after the interview.
LinkedIn Jobs Tip 4: Use Your LinkedIn Profile To Tell a Consistent Story
Make sure that the information in your profile matches the information contained in your resume.
This will help to tell a consistent story when the hiring manager conducts a check on social networks.
Deadlines, names of employers, job descriptions, core competencies, and the like-all this should further emphasize the information contained in your resume, cover letter, and other application materials.
LinkedIn Jobs Tip 5: Share essential details about your career
Usually, candidates are recommended to use a resume of no more than two pages and a cover letter on one page.
LinkedIn allows you to expand the information in your resume, which means you can offer more information to employers and promote yourself at a higher level.
For example, you can highlight notable achievements in all of the following LinkedIn categories: Projects, Publications, Certificates, Volunteering Opportunities, and Patents.
It is also possible to specify Interests and Personal Data, but I warn you to remain professional even when listing them. You can be honest without overdoing it.
LinkedIn Jobs Tip # 6: Become an active member of LinkedIn Groups
Join groups on Linkedin.com and follow organizations that are relevant to you and what you do.
Follow the pages of schools you attended to stay up to date and communicate with other graduates. In addition, link yourself to the pages of both current and former employers to show support for your current company.
But also to stay in touch with places you have worked in the past.
In addition, you can search for groups consisting of other like-minded people with similar education or professional experience.
There are groups for accountants, teachers, writers, and medical professionals. And many others!
LinkedIn Jobs Tip # 7: Demonstrate Your Ability to Lead
That’s right; you can use the “Publications” category to write articles on LinkedIn that are relevant to your field(s) of knowledge. This is an excellent way for people who have not published anywhere and want to gain experience.
Suppose you are a member of any group and subscribe to the group’s daily or weekly email updates (which is highly recommended).
In that case, you will find that many of your fellow group members publish articles explicitly related to your field, job search, and other areas of interest. This is a great way to improve your skills and learn from others by reading what they publish.
LinkedIn Jobs Tip # 8: Remember that Linkedin.com is for Networking
Perhaps the essence of this social media platform lies in its ability to connect its users with other professionals.
What distinguishes LinkedIn from any other social media platform is its business nature. Use this to your advantage.
Connect with old colleagues who you may not feel comfortable communicating with on Facebook.
Still, you have had a good working relationship, and you may want to use them in the future as a reference point or even as a professional reference point when looking for a job.
It would be best to use it to connect with current colleagues, former classmates from your graduation group, etc. To sum up, get out and connect!
LinkedIn Jobs Tip # 9: Use LinkedIn.com Jobs Search
This tool is an excellent resource for finding new roles. Using your LinkedIn account, you can receive email notifications about new vacancies posted on the network that match your general search criteria or are recommended to you from the Vacancy features that may interest you.
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To sum up
There are so many ways for job seekers to improve their job search using LinkedIn. More and more employers are using LinkedIn to publish job listings and communicate with possible candidates.
At the same time, many LinkedIn users consider the site the leading platform for Networking and communication with people in their industry.
I hope the tips shared in this post help optimize your LinkedIn profile and help you find a job quickly.
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